As a household name in continental Europe, premium Belgian appliance brand Novy has now come to the UK market from July 2017. As part of a global expansion plan, first sales and marketing operations in the UK is under way representing the name of Novy Ltd.
The company were incorporated in July 2017 and has hired Owain Harrison(pictured), former head of sales and marketing for Hoover Candy Baumatic as its country manager.
For over 50 years Novy has been developing pioneering technologies in the field of premium extraction, responsible for the first noise-reduction systems for cooker hoods and the innovator of perimeter extraction, a technology that it patented.
Over the past decade, Novy has also developed a range of advanced cooker hoods, ceiling hoods and downdraft extractors. It also features a collection of technologically advanced induction hobs including models that have in-built controls to automatically adjust the airflow of the hood installed above. The whole Novy appliance range is now available in the UK for the first time from July 2017.
The newly appointed country manager for Novy Ltd. Owain Harrison, says:
“There is such a huge opportunity for premium designers and retailers to specify Novy, as they can be assured of a truly top-quality product that is both designed and made to last. I am greatly looking forward to building the Novy brand in the UK.”
Speaking of the new expansion plan commercial director of Novy, Francis Gistelinck says:
“As part of our global expansion plan, we regard the UK as a key market for Novy, because our research shows that top tier kitchen designers and retailers are already specifying stylish ceiling hoods as well as space-saving combination hobs and extractors in their design blueprints. Our models bring something different to the table in terms of looks, efficiency and silence and we very much look forward to building our brand together with key premium retailers. At a time of economic uncertainty between the UK and Europe, we are proud to be establishing our brand in Britain, as we believe that good business is built on the working relationships that we have with our partners – and that is always our focus.”Novy | www.novy.co.uk