kb-network    News 07 Sep 2017

Whirlpool set to launch social media campaign and competition in aid of National Quiet Day

Whirlpool is getting ready for the second National Quiet Day, which will take place on Thursday, 14th September 2017.

Recognised for their dedication to innovation and quiet technology, Whirlpool, the world’s leading home appliance manufacturer, is encouraging people to take time to discover their inner Zen and enjoy some sanctuary in silence on National Quiet Day. In a national survey of 2,000 adults, commissioned by Whirlpool to highlight the problem of noise in UK households, it was discovered that nearly a quarter of people felt that the most annoying noises happen in the home and over 47 per cent of people consider the washing machine to be the noisiest kitchen appliance. Peace and quiet are good for you, both physically and mentally. Studies have shown that taking time for quiet can have a positive effect on your body and in some cases, can even lower blood pressure and reduce the heart rate. Whirlpool is launching a social media campaign to encourage people to take a little time out of their day to enjoy some peace and quiet. There will also be the chance to win a Whirlpool Supreme Care washing machine with a whisper quiet spin cycle of only 68 decibels, on the dedicated National Quiet Day website.

Catherine Balderson, Brand Manager, Whirlpool, says: “With today’s society suffering from an increasing busy-ness, everyone’s daily life is full of sound and activity. Unwanted noises fill our ears, and sometimes we don’t realise the negative effect that noise has on all of us. As the manufacturer of the quietest spinning washing machine, Whirlpool understands the importance of quiet in people’s lives and National Quiet Day is a way to help the consumer engage with the brand‘s quest for quiet in a new and stimulating way. National Quiet Day is the perfect opportunity to understand the importance of quiet in our lives, as we see more and more people choosing quiet appliances for their homes, and the Whirlpool Supreme Care range of quiet washing machines offers the ultimate in appliance relaxation.”

Whirlpool | whirlpool.co.uk