kb-network    News 07 Jun 2017
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Smeg UK announces its first major fundraiser of the year…the 100km Nightrider bike ride!

Smeg UK’s team of fundraisers are set to take on the 100km Nightrider bike ride to raise money for SeeSaw Oxfordshire.

Taking place in the city of London across the 10th and 11th of June, team Smeg will start its cycle ride at the Queen Elizabeth Olympic Park, Stratford, and journey through London’s most iconic landmarks before finishing back at the Olympic Park.

The company announced SeeSaw Oxfordshire as its Charity of the Year 2017 at the beginning of this year and stated it “is incredibly dedicated to giving back and being able to support a charity in its surrounding area.”

Based in Headington, Oxford, SeeSaw is a local bereavement charity which provides first-hand and face-to-face support to children and families dealing with loss or grief. Since it was established over 15 years ago, the charity has supported over 4,300 children, young people, and families.

Commenting on the big journey ahead, Smeg stated that “is not only a huge honour for the brand, but is also demonstrative of the company’s continued commitment and excitement towards its local community.”

To donate to Smeg’s Nightriders, please visit: mydonate.bt.com/fundraisers/smegnightrider

Smeg UK | smeguk.com