Sirius Buying Group, a major electrical appliance and kitchen retailer group, has announced that the kitchen brand, Symphony, is now a “preferred supplier”.
Recognised as one of the UK’s largest suppliers of fitted kitchen, bedroom, and bathroom furniture, Symphony, as stated by Sirius, will “give its members additional support with developing the kitchen side of their business.”
Sirius also stated “The alliance aims to improve and increase UK retail supply by providing a viable route to market, as well as attract more kitchen studios to membership of Sirius.”
This unique partnership will provide Symphony with unique access to Sirius retailers already supplying appliances who now want to start offering kitchens, bedroom, and bathrooms.
Additionally, Symphony is also the exclusive manufacturer of the Laura Ashley Kitchen Collection, which is now available (by invitation only) to members of the Sirius Buying Group.
Commenting on the company’s new partnership, Robert Williamson, retail national business development manager at Symphony, remarked “Joining Sirius was a natural fit for Symphony. Since becoming a Sirius preferred supplier we have achieved a flawless conversion rate, with 1:1 meetings resulting in a sign-up.”
Steve Jones, commercial director at Sirius Buying Group added “Independents want to remain independent, and so enlisting a supplier partner is a great way to expand into new areas of trade, attract new revenue streams, and offer a comprehensive product range with less of the risk.”
The Sirius Buying Group | sirius-buying-group.co.uk