kb-network    News 30 Aug 2017
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The most significant global trade show for consumer and home electronics, IFA is fully booked

The most significant global trade show for consumer and home electronics, IFA is now fully booked and bigger than ever.

For six days, IFA will be the home for the latest products of brand manufacturers – from the world’s leading global brands to well-known specialists, who will display their products, accessories and services. Home Appliances, featuring Major Domestic Appliances and Small Domestic Appliances, are being exhibited for the 10th time at IFA, and has also become the largest trade show for this industry. Launched in 2008, Home Appliances@IFA has grown in display area and exhibitor numbers for every successive year. Originally covering four halls, at its anniversary this segment will occupy 11 halls. Since 2008, the number of exhibitors has tripled.

Hans-Joachim Kamp, chairman of the board of gfu Consumer & Home Electronics GmbH said,
 “We are delighted that Home Appliances@IFA is taking place for the 10th time. Among other things it is proof that the Consumer Electronics and Home Appliances segments are a winning combination and that they stand for IFA’s continuing role as the ideal platform for successful business. No other trade show meets the requirements of the industry, retailers, consumers and media in such a comprehensive way.  This is reflected in the positive boost it gives the market and the constant increase in order volume, which at the last event exceeded 4.5 billion euros at the beginning of the peak annual sales period before Christmas.”

Dr. Reinhard Zinkann, Member of the Board of ZVEI and president of CECED, adds,
“At IFA 2008 visitors experienced something completely new: besides listening and viewing they were also able to smell, taste and try. That was not everything that Home Appliances gave to IFA. It was also the many innovative products that were impressive. Since then the continuing rise in exhibitor numbers and display space has been proof of its success. For the home appliances industry, IFA has become a firm fixture on the calendar of events within a very short time. IFA contributed decisively to the success of the Major and Small Domestic Appliances market. This year, we anticipate a positive development in the global market.”

IFA is the most significant global trade show for consumer and home electronics. It takes place from 1 to 6 September 2017 at the Berlin Exhibition Center (ExpoCenter City). In addition, IFA Global Markets will expand its exhibition and information offer for trade visitors and experts from 3 to 6 September at STATION Berlin.

IFA | ifa-berlin.com