kb-network    News 22 Apr 2016

Pininfarina and Snaidero celebrate a twenty-year partnership with the Aria project

Not so much a project, more like an inroad into home kitchen design; Aria represents the new fruit of the twenty-year creative partnership between Pininfarina and Snaidero.

Inspiration for the new Aria kitchen comes from nature; perfection of form stems from a basic need for functionality. The main structure is wing-like, streamlined and chiselled as if it were reaching out to the future, with a central structure that gives this kitchen its unique and spirited personality.

Several of the skills of the Pininfarina design house come together in Aria. It has been made in carbon fibre which makes light yet highly resistant to wear and tear. The secret of its design lies in a special varnishing technique: after the application of a copper blend, a singular hand finish is given to bring out its fine texture. Cutting-edge technology fuses with traditional skills to produce a superior product.

High technology also in the kitchen doors; a special Polysil coating treatment made with nano-molecules making them cool and velvety to the touch, but it also provides them with supreme properties: scratchproof, dirt-repellent and anti-fingerprint. This piece of a nautical technology has found its way into the kitchen sector for the very first time.

The solution for the Aria project includes a patented invisible line innovation – a special quartz design studied right down to the tiniest detail, which has come up with a large worktop free of visible seams.

The light ring overhanging the work area – made in polycarbonate with an innovative rapid prototyping method based on 3D print technology –encompasses a led lighting system with low energy consumption, which regulates both the light intensity and its temperature according to operative needs. Thanks to the correct light control, the kitchen becomes a place able to offer comfort and well-being.

“Aria is the perfect synthesis of the bond between Snaidero and Pininfarina,” said Paolo Pininfarina, chairman of the Group. “A mix of design and cutting edge technology, aesthetic and functionality, innovation and domestic warmth, in the purest Italian style. A new amazing creation; an icon of our collaboration.”

“For 70 years the product has been representing our true vocation, I would say the central element of the company DNA”, added Edi Snaidero, President of Snaidero. “The project Aria, realised with our historic partner Pininfarina, represents for us the highest expression of the aesthetic research, in terms of design and materials in the domestic field.

“A kitchen talking to the future with a positive glance; innovative, technological and amazing.”