kb-network    News 11 Sep 2017
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Online bin specialist Binopolis revamps website and unveils new brand identity with updated logo

Online bin specialist Binopolis.com has unveiled a fresh, new brand identity and updated logo on its new-look website.

The chic, new monochromatic logo features a clean, contemporary design that reflects the brand’s high-quality offering and takes pride of place at the top of the new binopolis.com site, which has been completely redesigned. Created to be even more customer friendly and easier to use, the website features two new informative buying guides, which provide clear, concise and friendly expert information explaining the different types of in-cupboard and recycling bins available and the applications they are most suited to. For example, if you’ve ever thought about fitting an integrated bin into your new or existing kitchen, then the Buying Guide to In-cupboard bins will prove an invaluable resource. Or the new Buying Guide to Recycling bins, Buying Guide to Coloured Bins and Buying Guide to Bin Sizes will help you find the bin most suited to your needs. At the top of each page, a toolbar highlights the company’s commitment to award-winning customer service. This includes its policies of providing ‘No quibble returns’, ‘Expert help and advice’, and ‘Free next-day delivery on most orders’, which are just some of the other unique selling points that sets Binopolis apart from other retailers. Bins are split into easy-to-navigate categories of In-cupboard, Recycling bins, Single bins, Recycling sets, Office and Food caddies. Each section has further drop-down menus allowing shoppers to filter products even further so that they can quickly find their perfect bin. Other highlights include a new wishlist/favourites tool and an informative blog.

Jane Pollard, co-director of Binopolis, says: “We’re delighted to unveil our new-look website, which has been carefully developed to provide our customers with a fresh and engaging site that is even quicker and easier to use.”

Binopolis | binopolis.com