Designer    News 04 May 2017
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Managing Director of Caesarstone UK, Amir Reske predicts the growth of quartz’s popularity

Quartz surfaces are crafted from a blend of natural materials, pigments and polymers, and present a beautiful and resilient surface. Currently, in the USA, Canada and Australia, quartz materials account for 30-40 per cent of the total worktop market alone. However, in the UK the use of quartz is much lower, less than 10 per cent of the market.

 

“We believe this is primarily down to a lack of awareness of what quartz is and the benefits that it delivers over other surfaces,” said Amir Reske. “When homeowners and designers understand the beauty, design versatility, colour options, choice of finishes and the many practical features it offers, quartz will start to reach the penetration figures of other similar markets and become the number one choice for UK consumers, designers and architects.”

 

So, what are the key benefits of quartz?

 

  1. It’s tough – Quartz is one of nature’s hardest materials. On the Mohs scale of mineral hardness, quartz scores 7 compared to marble which scores 3-4.
  2. Nature enhanced – Caesarstone tested its quartz products against marble and granite for impact strength, flexible strength, compression and water absorption. Quartz outperformed both marble and granite in all areas. Due to the material’s amazing natural texture, quartz also negates the need for artificial sealing.
  3. Beauty and versatility – engineered quartz is available in a wide variety of colours and designs, with Caesarstone themselves offering a vast choice of 40 different aesthetics, some of which can mirror the look of marble and granite. Amazingly, quartz can also be curved using an innovative thermal process, allowing the natural stone to provide an endless number of design possibilities.
  4. Easy maintenance, helpfully hygienic – quartz is known to last longer than a lot of other surface materials, alongside being extremely easy to maintain, without any required sealing, treating or polishing, it also boasts naturally hygienic qualities.

 

Caesarstone | caesarstone.co.uk