Manufacturer of luxury Italian appliances, Smeg, has announced an exclusive new display in one of London’s most iconic stores – Harrods.
Customers of the famous department store will now be able to explore the brand’s key products from their expansive collections, including their iconic refrigerator collaboration with Dolce & Gabbana.
With over 70 products on display at Harrods, customers can now experience Smeg’s latest built-in ovens and freestanding cookers, such as the stunning Portofino collection, first-hand.
The announcement is a result of Smeg’s support for Harrods’ ‘Art Partners’ campaign. The month-long art campaign, which commenced on 10 April, will also feature a gallery-like window display that will go live on Harrods’ famous Brompton Road, as well as within the Harrods Cookshop.
The new product display comes ahead of Smeg’s own retail store launch in Regent Street St James’s later on in 2017.Smeg UK | smeguk.com