kb-network    News 26 Sep 2017

Hotpoint partner with Procter & Gamble to offer consumers free supply of dishwasher tablets

The promotion is available on the purchase of a selected model from the range of Hotpoint dishwashers. This promotion applies to purchases made from 7th September until 31st December 2017. Consumers will receive a three months’ supply of Fairy Platinum dishwasher tablets.

Jennifer Taylor, Senior Brand Communications Manager, Hotpoint says: “We hope this promotion will promote dishwasher sales and to increase dishwasher penetration here in the UK. By supporting the retailer at the point of sale, we hope this promotion will help to educate consumers that a dishwasher can clean even the toughest baked-on food without the need of pre-rinsing. Furthermore, the promotion aligns perfectly with our new range of freestanding and built-in dishwashers.”

Hotpoint | hotpoint.co.uk