kb-network    News 28 Mar 2018

Electrolux introduces new metal backing for all its UK refrigeration and freezing products  

Peter Spencer, Managing Director for UK & Ireland, explained: “True to our commitment to quality, safety and a best in class consumer experience, we wanted to confirm the introduction of new backing material for all of our refrigeration and freezing products in the UK.”

“We continually review the design of our refrigeration and freezing products – including backing materials – and in anticipation of potential future regulation updates, from the end of May 2018, all Electrolux Group fridges, freezers, and fridge-freezers produced for the UK and Ireland markets will feature a metal or aluminised based backing.”

Electrolux reassured consumers that this decision was not made due to any concerns around the safety of its current products in the market. Over the last three years Electrolux has sold over one million refrigeration and freezing products in the UK with no major incidents and none involving issues with their products’ plastic backing.

Sophie Davidson, Head of Product Line, Kitchen added: “As part of our safety process, we focus our efforts and investments on the creation of intelligent design using the safest components. We started this process several months ago to ensure that we stay ahead of any anticipated changes to European legislation regarding the safety of refrigerating appliances. These refrigeration products are compliant to BS EN 60695-11-5:2017 and meet the new International refrigeration and freezing standard IEC60335-2-24. Our ambition has been to ensure we are compliant with what we believe will represent the global standards up to 2020.”

Electrolux | electroluxgroup.com