kb-network    News 14 Nov 2016

Appliance specialists Franke fund over 400 hours of Marie Curie care at Blooming Great Tea Party

Kitchen appliance specialists Franke has presented a cheque for £8,272 to Marie Curie at the company’s Manchester HQ, following its Blooming Great Tea Party fundraising campaign for 2016.

The money raised by Franke and 190 of its ‘More in Store’ retailers will fund over 400 hours of vital nursing care for the charity. Marie Curie supports people living with any terminal illness, and their families, offering expert care, guidance and support.

“Our retailers really got on board with us this year and have helped us raise a fantastic amount, which we were delighted to donate to Marie Curie,” said Jeanette Ward, communications manager at Franke. “Our campaign has reached over a million people this year, so we hope that this will also help raise awareness of the wonderful work carried out by the charity’s dedicated staff and volunteers.”

The 2016 Blooming Great Tea Party campaign was a huge success, with the number of retailers taking part increasing by 245% to 190, welcoming hundreds of visitors to their showrooms.

A pro-active PR, marketing and social media campaign reached an audience of over 1.1 million and the fundraising total is more than double the original target of £3,000.

Picture shows: Sharman Birtles (left), Deputy Lieutenant of Greater Manchester and Marie Curie’s Patron for Manchester, being presented with a cheque for £8,272 by Franke communications manager Jeanette Ward