kb-network    Launch 07 Mar 2017

Gorenje serves up a second helping of their #FoodSimplified helpful kitchen videos

Leading home appliance manufacturer Gorenje launch a brand new series of their #FoodSimplified videos, designed to provide fun and informative recipe clips.

Having originally launched the campaign to increase online engagement and build the company’s ‘Life Simplified’ ethos, the original series has accumulated over 600,000 views since March 2016.

Deciding to develop a second series, the videos will be hosted on the company’s social media pages and YouTube channel.

Stuart Benson, sales director at Gorenje UK, commented “To kick-start the new campaign we published a mouth-watering blueberry pancake recipe to tie in to Shrove Tuesday, which received in excess of 6,000 in just 24 hours.”

Stuart added, “we aim to inspire people to get creative in the kitchen and make the most of their appliances. We also hope they act as a useful aid to our retailers, providing them with some unique and fun content to share on their social channels.”


To view the latest #FoodSimplified recipe videos please visit: gorenje.co.uk