In an atmospherically lit London venue, just moments from the main hustle and bustle of Oxford and Regent Street, luxury kitchen brand Gaggenau welcomed press and trade members to the unveiling of its Vario 400 series. The new line of cooling products – which will be officially launched at this year’s Eurocucina exhibition – rather than offering seemingly simplistic kitchen solutions, presents clients with an array of ‘architectural statements’ – suited to the living, dining or kitchen area.
Inspired by grand architectural structures, the Vario 400 series features sleek handleless door options across each appliance, that work using a smart push-to-open system. Unlike the average push-to-open doors, which work on simple mechanical structures, Gaggenau’s Vario appliances apply smart technology that allows users to set a timer; this means that if the door is pushed but not then pulled open, it will automatically close after a certain number of seconds – to avoid wasting energy and spoiling the fridge’s contents. In addition, to make the system appropriate for users of all ages, the doors can be set to open to a light, medium or heavy push – allowing an older or physically weaker user to apply only a gentle force, while setting the doors to react to only a firmer push could be an appropriate solution for parents of younger children.
The doors of the fridge, freezer, cooling and wine cooler appliances can each be set to suit the aesthetics of the user’s room, also; which, alongside their modular nature, helps to give the appliances a bespoke feel. For instance, a living-kitchen area following a particular colour scheme or prominent pattern could apply bespoke-made doors to the fridge or cooling cabinet, that will seamlessly match the surrounding walls. For the style-savvy homeowner, this truly puts Gaggenau’s new line a notch above other, more traditional integrated cooling appliances. The furniture-front doors then open onto an interior clad in hygienic stainless steel, new-and-improved clear glass shelving, solid aluminium door racks and atmospheric, warm lighting.
Sven Baacke, Head of Design, Global Brand Gaggenau, commented: “This new range for Gaggenau is the very essence of refinement in the luxury kitchen appliance market. We see extraordinary interior aesthetics as something that should be found in all spheres of life, including the kitchen. With the new range, every wish for an extraordinary interior space can be fulfilled. Staged beautifully and with perfect illumination, you are no longer simply storing wine or keeping food cool, you are making a statement.”
Gaggenau will officially launch its new cooling range during Milan’s Eurocucina exhibition, this April. For more information on the collection, product specifications and Eurocucina exhibition, keep an eye out for our regular updates…
Gaggenau | gaggenau.com