The designer bathroom manufacturers VitrA have launched their new Designer Collection brochure which includes 450 pages in full-colour.
As part of Turkey’s most prominent industrial groups, the Eczacıbaşı Group, VitrA was founded in 1942 and has been supplying UK bathroom retailers for 25 years. Being Turkey’s leading sanitary ware manufacturer VitrA has expanded into international markets and over 50% of VitrA’s total output is sold outside of Turkey.
The VitrA Designer Collection brochure highlights seven new ranges, launched in March, which are now available in the UK. Within the silky pages consumers and partner-retailers can view a practical guide to products in all bathroom categories. Alongside profiles of VitrA’s independent designers which include Ross Lovegrove, Sebastian Conran, Christophe Pillet and many more.
Margaret Talbot, marketing manager for VitrA says “This is a quality brochure – a buying guide of course, but it has been designed and printed to reflect the quality of the brand and the designers associated with it. Making sure it was simple to navigate and comprehensive in terms of information; technical, aesthetical and full of ideas with retail prices, was a top priority for the marketing team.”VitrA | www.VitrA.co.uk