More than a simple stand, on Siemens position at this year’s FTK exhibition (pad 9, stand B06) will sit the brand’s ‘Home of Possibilities’. Combining decadent interior design with built-in appliances and the latest technology, Siemens has created an impressive metropolitan home environment.
Inviting guests to explore this loft-like space, the design-savvy audience can experience a home that is underpinned by connectivity, that opens up new and exciting possibilities, and reflects Siemens’ view that a ‘seamless life’ does not ask technology to replace, but instead, enhance everyday life.
“Simple, yet appealing; smart, yet easy-to-use – that’s the product design we strive for,” commented Gerhard Nüssler, Head of Global Design, Siemens Home Appliances. “We combine German engineering excellence and timeless aesthetics with high-performance technology to create outstanding home appliances.”
Representing the promised cutting edge kitchen technology, Siemens’ iQ500 and iQ700 product lines will take a starring role in the ‘Home of Possibilities’. The refined architectural lines of the products make them easy to position either side-by-side or one atop the other, to craft a contemporary bank of appliances.
Alongside their striking aesthetics, the iQ500 oven features fast preheat and cool start functions, while the iQ700 studioLine combines advanced technology and sleek black glass and brushed steel finishes.
Innovation in action
Beyond the impressive ‘House of Possibilities’ Siemens is inviting visitors to truly see its cooking appliances ‘in action’. Michelin-starred chef, Eugenio Boer, will be completing a series of exciting cooking performances, to show visitors the impressive functionality of Siemens’ cooking appliances and whipping up some delectable dishes for visitors to try.
The Italian-Dutch Michelin-starred chef and Siemens Home Appliances brand ambassador is one of the stars of Milan’s restaurant scene, bringing together the finest craftsmanship and creativity – true to his philosophy “tradition is true innovation”.
To discover more about the ‘seamless life’ head down to Siemens’ stand during Salone del Mobile’s FTK exhibition.
Siemens | siemens-home.bsh-group.com